“So what’s your why?”    If you are your own brand, shouldn’t you have a mission statement like any other brand out there?   A mission statement uses a short sentence, or even a phrase, to say everything that the brand stands for.  Linkedin’s says, “To connect the world’s professionals to make them more productive […]

“Since you’ll inevitably find yourself in this situation, you might as well be prepared for it.”    Networking isn’t dead, but it has changed forever.   Before looking at how to survive the standard networking event, and even get something out of it, let’s look at the ideal networking.  The best way to grow a […]

“They’ll become the your backbone, and will lead to stronger decision-making and a happier future.”   We all have things that make us go.  While they may be difficult to discover, understanding them is the backbone of leading a successful life. We all must understand what drives us in order to define and attain our […]